Quantcast
Channel: audience data – MarTech Series
Browsing latest articles
Browse All 29 View Live

Image may be NSFW.
Clik here to view.

Mobiquity and L2 Execute a Strategic Programmatic Adtech Partnership

Mobiquity Technologies, a leading provider in next-generation Programmatic Adtech solutions, today announced a new technology sharing partnership with L2. “This new technology partnership with L2 is a...

View Article



Image may be NSFW.
Clik here to view.

TV Adtech Company 605 Earns Third-Party SOC 3 Security Certification Compliance

605, a next-generation TV Adtech company for measurement and analytics, announced that Audience App, built for Charter Communications, has achieved service organization control 3 (“SOC 3”) compliance....

View Article

Image may be NSFW.
Clik here to view.

MarTech Interview with Kevin Dean, President of Marketing Services at...

“Brands need to reach the right audience, with the right message, through the right channel, at right time.” Tell us about your role and journey into technology. What inspired you to take the role at...

View Article

Image may be NSFW.
Clik here to view.

Eyeota Appoints Marc Fanelli as SVP of Strategic Partnerships and Development

Eyeota, the leading audience technology platform enabling the intelligent use of data, announced the appointment of Marc Fanelli as senior vice president (SVP) of strategic partnerships and...

View Article

Image may be NSFW.
Clik here to view.

TVSquared Releases TV Performance Insights for Australian Advertisers

Weather- & Music-Related Programming Drove Strong Response; 30-Second Spots Performed Better Compared to Alternative Creative Lengths TVSquared, the global leader in TV attribution, released TV...

View Article


Image may be NSFW.
Clik here to view.

The Seven Deadly Sins of Ad Tech

It’s been 25 years since the first digital ad appeared online. Since then, the fundamentals remain the same—to target audiences with a clearly communicated message and take them on a journey from...

View Article

Image may be NSFW.
Clik here to view.

TechBytes with Amy Yeung, General Counsel and Chief Privacy Officer at Lotame

Hi Amy. Tell us about your journey into data privacy. My data privacy “dive into the deep end” started with ZeniMax, a domestic game publisher. They set their sights on becoming a global gaming...

View Article

Image may be NSFW.
Clik here to view.

MarTech Video Interview with Zeev Neumeier – Inscape

Zeev Neumeier is the SVP of Product, Inscape at VIZIO. Zeev founded Cognitive Networks, which was purchased by VIZIO and rebranded as Inscape Services. TV continues to be a very popular engagement...

View Article


Image may be NSFW.
Clik here to view.

B2B Advertisers Can Now Reach the 37 Million Americans Working from Home, via...

NetWise’s proprietary B2B-to-Consumer ID Graph enables advertisers to target the same person at work and at home, across every channel, on every device, via any sales or marketing platform NetWise,...

View Article


Image may be NSFW.
Clik here to view.

Deepening Customer Connections Through the Power of Data

While this year’s pandemic presents many challenges to marketers, it also presents many more opportunities, particularly as consumer activity rapidly moves online. In this article, we explore how...

View Article
Browsing latest articles
Browse All 29 View Live




Latest Images